Creating a 2nd channel on youtube can be a good way to spread your content and find new fans but in my opinion some people completely stuff it up when creating a 2nd channel. I believe that there should be some kind of "unofficial criteria" that you have to meet before creating an alt channel. There is no point, for example in creating a 2nd channel when your main channel doesn't even have 1,000 total video views. No one will watch it and there will be no advantage once so ever in making the new channel. All your attention should be focused on getting your main channel started and getting a decent amount of views.
So when should you make a 2nd channel? In my opinion this should be the criteria:
- Having 50,000 total video views minimum. Add least 100,000 reccomended.
- Having a regular fan base.
- When you want to start posting content that is different from the current content on your main channel. Eg: You make lego videos on your main channel but you want to start uploading train videos.
That example is what happened with me and my "3rd channel" ThebusofdoomFSX. I've got heaps of train videos on my main channel Abus709 however I decided to make a new channel for that kind of stuff. You wouldn't be happy for example if you subscribed to my main channel for the train videos only to get bombarded with lego videos in the subscription section. That's not why you subscribed to my main channel in the first place. By making ThebusofdoomFSX I moved all my simulation, train and plane videos over to that channel so transport fans can subscribe for that type of content and only recieve that type of content in the subscriptions section. Overall ThebusofdoomFSX has been successful with over 60,000 total video views and over 250 subscribers.
There is also no point in my opinion in making a 2nd channel for content that is very similar or the same as you're main channel. For example: Having a main channel full of Lego videos and then making another channel for different Lego videos.
The reason why I called ThebusofdoomFSX my 3rd channel is because I made a 2nd channel before I made Thebusofdoom. This 2nd channel was called Halosephiroth. On that channel I uploaded Halo related videos. Unfortunately the channel was a massive failure and I shut it down.
So remember, only make a 2nd channel when you have a large amount of video views, a constant fanbase and when you want to upload different content.
Link to main channel Abus709.
Link to channel ThebusofdoomFSX
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